![]() ![]() Just as there are Instagram daily limits, there is a limitation for sending out emails regarding the number of emails and the volume of recipients. There is a limitation with almost every channel or social media. Do not hurry up in sending bulk emails and make sure if you have permission to send emails to your recipients. ![]() Check if you are listed in any blacklists. You should always check for the factors that get your emails into the blocklists. As a result, you can improve or decrease your SpamAssassin score and reduce the risks of being recognized as spam. So, every email will get SPF and DKIM records configured by the email authentication service. Legitimate email servers have to have email authentication because it is effective against phishing. Using these methods is more time-efficient than sending many emails through your Gmail account.ĪLSO READ Is Gmail’s Promotions Tab a Useful Tool or a Trap? Use Email Authentication If you care about the budget of your business, you can go for shared IPs and the ESPs that give you high-quality sending domains at a good price. To send emails, you are free to choose between shared IPs, dedicated IPs, or reputable Email Sending Providers (ESPs). On the other hand, if you have frequent bounces in your emails, it means that your recipients are reporting your emails as spam or are ignoring them because they are not engaging. The more you work on the content of your email to make them more engaging, the better your sending history will be. Each email that you send has a direct effect in building a sending history for your IP. The spam filters that check your emails pay a lot of attention to your sender’s reputation. Here are 7 tips to lower your SpamAssassin score: Build an Efficient Sending History The best way to lower your SpamAssassin score is to solve the issues that are diagnosed by SpamAssassin. These factors can be suspicious links, suspicious extensions, not-allowed scripts, spammy content, etc. Each factor is shown by title in capital letters, a short description, and a numerical score. The tests that are done by SpamAssassin will give a list of factors that affect your score. SpamAssassin generates a header for each email with a set of defined rules and points. ![]() If the score of your email is low on a scale of 0 to 5, there is a higher chance for it to be delivered to inboxes. The test goes on in a way that SpamAssassin analyzes your email and gives it a score. SpamAssassin uses several techniques such as Bayesian and DNS filtering which are known as SpamAssassin blacklist.Īnother contribution that this tool can make to your business is to test your email deliverability before you send them to your end-users. SpamAssassin is an easy-to-install tool that is set up on a mail server to filter spam emails. You can check the number of opens, forwards, social shares, bounces, etc. So, you can know if your email marketing strategies are going in the right direction. One awesome advantage of emails is that they can be tracked and monitored. With good content, conversion of the newly generated leads and retention of former customers are guaranteed.Ībove all, email is perhaps the most professional instrument for business communications among businesses. To engage your email subscribers list with your emails, it is important that you have thought-provoking and captivating content in your emails. In other words, you can create the desired relationship with your audience. With all those emails, you can introduce your business, announce the new offers, and give updates to your newsletter subscribers. That is what you should do to create an email recipient list for your email marketing strategy. So, the brand that we are buying from will have our email address. To register, it is necessary to insert our email addresses first. We all have encountered that ‘Register’ CTA whenever we want to buy something online or use a service. So, if you are looking for shortcuts to get the budget back and enjoy the interest, you should go for email marketing. It means that, if for example, you invest 1 dollar in email marketing, you will get 38 dollars in ROI. Why Is Email Marketing Important for Your Business?Īs already mentioned, email marketing generates the highest ROI for every business. If you want to use SpamAssassin but do not know how you have chosen the right article to read. Many email senders choose SpamAssassin and its score to improve their emails so that their emails are not recognized as spam. ![]() Another reason is that anti-spam tools and solutions such as SpamAssassin have emerged to contribute to the filtering process of spam emails. As a result, we do not see many spam emails as we used to about 10 years ago. However, inboxes have become way too strong in filtering spam emails thanks to modern technology. Spam emails take up space in many inboxes around the world. ![]()
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